Over the span of 6 months, I directed a design team at Colle McVoy to roll-out the newly designed Invisalign brand. We created a packaging system, collateral materials, corporate office signage, brand guidelines and brand visual assets, a trade show booth and designed and launched two sub-brands.
Creative Director: Laura Fegley and Ed Bennett
Design Director: Katie Heit Gardner
Design: Diana Quenomoen, Anna Moorse, Matt Ulstad, Katie Heit Gardner